Privacy policy
We take the protection of your personal data very seriously.We take the protection of your personal data very seriously. It goes without saying that we always treat your personal data in accordance with the statutory data protection regulations. We have appointed a competent and reliable external data protection officer.
1. responsible body
apt Holding GmbH
Rheinpromenade 11
40789 Monheim am Rhein
Germany
T: +49 2173 / 297 02 10
E: aluminium@apt-alu-products.com
2. external data protection officer
UIMC Dr. Voßbein GmbH & Co. KG
Otto-Hausmann-Ring 113
42115 Wuppertal
T: +49 202 / 946 7726 200
E: datenschutz@apt-alu-products.com
3. collection and processing of personal data
You can use our online services without disclosing your identity. If we request personal data (such as name, address or e-mail address) on the website, e.g. in the context of contact forms or during login/registration, this is always done on a voluntary basis.
By sending this information to us, you agree that it may be used for our own business purposes (sending the requested materials/information, processing for advertising and market research purposes), provided you have not objected to this possibility. Once you have given your consent, you can revoke it at any time with effect for the future.
The legal basis for this processing is your consent on the basis of Art. 6 para. 1 lit. a) GDPR. You can revoke your voluntarily granted consent at any time with effect for the future. We will process your data for the stated purposes as long as you do not withdraw your consent.
Passing on the data
Data will not be passed on to third parties for commercial or non-commercial purposes without your express consent. We use a processor to operate the website, but this processor is contractually obliged to comply with data protection regulations and may not use the data for its own purposes.
Cookies
This site uses “cookies”. Cookies are text files that are stored on your computer and that enable an analysis of the use of the website and automatically recognize you on your next visit. You can prevent the installation of cookies by selecting the appropriate settings in your browser. This may mean that you will not be able to make full use of all offers.
Logging
Every time the website is accessed, logs are created and processed for statistical purposes, whereby the individual user remains anonymous:
- Referrer (page from whose link you reached this website)
- Search terms (as referrer for search engines)
- IP is analyzed to determine the country of origin and the provider
- Browser, operating system, installed plug-ins and screen resolution
- Time spent on the pages
The aforementioned data is processed by us on the basis of our legitimate interest pursuant to Art. 6 para. 1 sentence 1 lit. f) GDPR for the following purposes:
- Ensuring a smooth connection to the website,
- To ensure convenient use of our website,
- Evaluation of system security and stability and
- for other administrative purposes.
We reserve the right to check this data retrospectively if we become aware of specific indications of unlawful use. The data will be deleted immediately if it is no longer required to achieve the purpose for which it was collected.
Liability for own content
The contents of these pages have been created with the utmost care. However, we cannot accept any liability for the accuracy, completeness and topicality of the content. As a service provider, we are responsible for our own content on these pages in accordance with general legislation.
Liability for links (contents of external providers)
Cross-references (“links”) to content provided by other providers are to be distinguished from our own content. We have no influence on their content; the respective provider or operator of the pages is always responsible for the content of the linked pages.
Rights of data subjects
We hereby inform you that pursuant to Article 15 et seq. GDPR, under the conditions defined therein, you have the right of access to the personal data concerned and the right to rectification or erasure or restriction of processing or the right to object to processing and the right to data portability. In accordance with Article 77 GDPR, you also have the right to lodge a complaint with a data protection supervisory authority if you believe that the processing of your personal data violates this regulation. If the processing is based on Article 6(1)(a) GDPR or Article 9(2)(a) GDPR (consent), you also have the right to withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Changes to our privacy policy
We reserve the right to amend this privacy policy from time to time so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services. The new privacy policy will then apply to your next visit.
Questions
If you have any questions regarding the processing of your personal data, you can contact our data protection officer directly, who is also available with his team in the event of requests for information, applications or complaints.
Contact the data protection officer
External Data Protection Officer
Otto-Hausmann-Ring 113
42115 Wuppertal
datenschutz@apt-alu-products.com
Tel: +49 202 – 946 7726 200
Web analysis with Google Analytics
This website uses Google Analytics, a web analysis service of Google Inc (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your shortened IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.
You can object to the use of your data by Google Analytics by installing a so-called add-on in your browser. To do this, you can follow the following link, which will take you to the Google page: http://tools.google.com/dlpage/gaoptout?hl=de.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads makes it possible to display advertisements in the Google search engine or on third-party websites when the user enters or has entered certain search terms on Google (keyword targeting). In addition, targeted advertisements can be displayed based on the user data available at Google (e.g. location data and interests) (target group targeting). As a website operator, we can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and which and how many advertisements led to corresponding clicks.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
Google Ads Remarketing
The website operator uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who use or interact with our online offer to specific target groups in order to subsequently display interest-based advertising in the Google advertising network (remarketing or retargeting).
In addition, the advertising target groups created with Google Ads Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. PC) can also be displayed on another of your end devices (e.g. cell phone or tablet).
If you have a Google account, you can object to this form of personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information and the data protection provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google conversion tracking, Google and we can recognize whether the user has performed certain actions and how the customer has used our website. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to compile statistics. We find out the total number of users who have clicked on our ads and what actions they have taken. This does not provide us with any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
You can find more information about Google Conversion Tracking in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
Matomo
Scope of data processing
We use the open source software tool Matomo on our website to analyze the surfing behavior of our users. The following data is stored when individual pages of our website are accessed:
- 3 bytes of the IP address of the user’s calling system
- the website accessed
- the website from which the user accessed the website (referrer)
- the subpages that are accessed from the accessed website
- the time spent on the website
- the frequency of visits to the website
- The software runs exclusively on the servers of our website. This data is only stored there. The data is not passed on to third parties. The software is set so that the IP addresses are not stored in full, but the last byte of the IP address is masked (e.g.: 192.168.100.xxx). In this way, it is no longer possible to assign the shortened IP address to the calling computer.
Legal basis
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
Purpose of data processing
The processing of this personal data enables us to analyze the surfing behavior of our users. By analyzing the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. These purposes also constitute our legitimate interest in processing the data in accordance with Art. 6 para. 1 lit. f GDPR. By anonymizing the IP address, the interest of users in the protection of their personal data is sufficiently taken into account.
Objection and removal option
We offer our users the option of opting out of the analysis process on our website. To do this, you must follow the corresponding link. This sets a cookie on your system that signals our system not to store the user’s data. If you delete the corresponding cookie from your own system in the meantime, you must set the opt-out cookie again.
You can find more information on the privacy settings of the Matomo software at the following link: https://matomo.org/docs/privacy/.
You have the option of preventing the actions you take here from being analyzed and linked. This will protect your privacy, but will also prevent the owner from learning from your actions and improving usability for you and other users.
Our website links to the Facebook website. The operator of the pages is Facebook Ireland Ltd (4 Grand Canal Square, Dublin 2, Ireland). Instead of using Facebook plugins, we have decided to only link to Facebook so that no personal data is automatically transmitted to Facebook when you visit our website. This technical solution also prevents us from automatically collecting personal data from you in this regard. Through the link, Facebook only processes your personal data when you actively click on the Facebook button. However, if you were already logged into your Facebook account when you accessed our website, Facebook will at least process the information about which of our web pages you visited with your IP address, at what time and via which browser. Facebook may transfer the processed information to third parties, e.g. US authorities, if this is required by law or if third parties process this data on behalf of Facebook. We have no influence on the type and scope of your personal data that is processed by Facebook.
We only collect personal data from you via Facebook when you become active on our Facebook fan page, for which we are jointly responsible with Facebook, and disclose your personal data. By entering data on our Facebook page, you give us your consent to the processing of this data by us in accordance with Art. 6 para. 1 lit. a GDPR.
You can find further information on the handling of your data in Facebook’s privacy policy at: https://www.facebook.com/about/privacy
Our website links to the LinkedIn website. The operator of the pages is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. Instead of using plug-ins, we only link to LinkedIn. Therefore, your personal data is not automatically transmitted to LinkedIn when you visit our website. Through the link, LinkedIn only processes your personal data when you actively click on the LinkedIn button. LinkedIn may transfer the processed information to third parties, e.g. US authorities, if this is required by law or if third parties process this data on behalf of LinkedIn. We have no influence on the type and scope of your personal data processed by LinkedIn.
For more information on how LinkedIn handles your data, please refer to LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy?_l=de_DE
This website links to the XING website. The operator of the pages is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. There is only a link to the XING website instead of the use of plug-ins. This means that your personal data is not automatically transmitted to XING when you visit our website. In the case of a mere link, XING only processes your personal data when you actively click on the XING button. However, if you are logged into your XING account at the time you access our website, XING will process your personal data. We have no influence on the type and scope of your personal data that is processed by XING.
You can find further information on the handling of your data in XING’s privacy policy at: https://privacy.xing.com/de/datenschutzerklaerung [external site].
Microsoft Clarity
We work with Microsoft Clarity and Microsoft Advertising to track how you use and interact with our website using behavioral metrics, heatmaps and session replay to improve and market our products and services. Website usage data is collected using first and third party cookies and other tracking technologies to determine the popularity of products/services and online activity. We also use this information to optimize the website, for fraud/security purposes and for advertising. For more information about how Microsoft collects and uses your data, please see the Microsoft Privacy Statement:
https://privacy.microsoft.com/de-DE/privacystatement
Use of HubSpot
Our website uses HubSpot, a software from HubSpot Inc, USA. This software is used in the so-called area of inbound marketing and helps us to better coordinate and optimize our marketing strategy by means of statistical analyses and evaluation of logged user behavior, among other things. Cookies (see above) are used. You can prevent the storage of cookies at any time by selecting the appropriate settings in your browser software or delete cookies that have already been stored. Please note that if you block cookies, you may not be able to make full use of the services provided on our website. Further information can be found in the terms of use and the data protection guidelines of HubSpot Inc. at https://www.hubspot.com/terms-of-service and at https://www.hubspot.com/privacy-policy. If you do not wish the information about your visit to be used for the purposes described, you can also inform us of this at any time by e-mail or post. All information collected by us is subject to this privacy policy. HubSpot is subject to TRUSTe’s Privacy Seal and the US – EU Safe Harbor Framework as well as the US – Swiss Safe Harbor Framework. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Phone: +353 1 5187500.
LinkedIn Insight Tag
Our website uses the “LinkedIn Insight Tag” conversion tool from LinkedIn Ireland Unlimited Company. This tool creates a cookie in your web browser, which enables the following data to be collected: IP address, device and browser characteristics and page events (e.g. page views). This data is encrypted, anonymized within seven days and the anonymized data is deleted within 90 days. LinkedIn does not share any personal data with us, but offers anonymized reports on the website target group and display performance. LinkedIn also offers the option of retargeting via the Insight Tag. We can use this data to display targeted advertising outside our website without identifying you as a website visitor. You can find more information on data protection at LinkedIn in the LinkedIn privacy policy.
https://de.linkedin.com/legal/privacy-policy
LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To deactivate the Insight tag on our website (“opt-out”), click here.
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
Leadinfo
This website uses the lead generation service of Leadinfo B.V., Rotterdam, Netherlands. This recognizes visits from companies to our website based on IP addresses and shows us publicly available information, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behavior on our website and processes domains from form entries in order to correlate IP addresses with companies and improve services. Further information can be found at www.leadinfo.com. An opt-out option is available on this page: www.leadinfo.com/en/opt-out. If you opt out, your data will no longer be collected by Leadinfo.